KEEPING BUTTS IN SEATS
            Five Tools To Keep Your Audience Riveted
 
          Human beings are naturally curious. As a screenwriter  as a
          storyteller  your job is to manipulate this curiosity to
          your advantage.
          
          Sound like a cheap trick? Consider: the foundation of all storytelling
          is playing on your audience's expectations  getting them to
          expect something, then satisfying or frustrating those expectations.
          Audiences, really, are counting on you to manipulate them, and
          manipulate them good! 
          
          Below you'll find five tried and true principles of storytelling.
          These techniques should be familiar to you (that is, if you've ever
          watched a movie or heard a story). The names are not always the same,
          and the categories sometimes differ, but what they describe are the
          tools every screenwriter should know, and know well.
          
          And all these examples are taken from
          The Silence Of The Lambs. Which just goes to show that when you
          use them, you might just wind up with an Academy Award.
          
 Telegraphing
 Telegraphing is indicating what will happen in the future, either in
          dialogue or visually. Use telegraphing to create an expectation which
          points where the story is heading. All telegraphs have payoffs 
          either the expected payoff, or a reverse payoff.
          
          Think of telegraphing as "telegraphing your intentions" to
          the audience  but, slippery you, you might not give them what
          they think they're going to get! (Not to be confused with the bad kind
          of telegraphing  like when you telegraph a punch or telegraph
          your intentions to your adversary. Inadvertent telegraphing is a
          mistake...intentional telegraphing is a powerful
          tool.)
          
          Before Clarice even sees Lecter for the first time, there's a lot of
          talk about how fearsome he is, starting with "You spook easily,
          Starling?" This telegraphing creates anticipation and primes us
          for Clarice's (and our) first meeting.
          
          A deadline or ticking clock  when someone puts a
          time limit on something  is telegraphing. Clarice has to hurry
          to catch the killer before he strikes again. At one point, the figure
          of three days is mentioned  to loosen their skin. After that,
          it's curtains!
          
          A false telegraph is when you payoff with the
          unexpected. Lambs has several of these, obvious and not
          so obvious. The most effective one is when we're led to believe that
          Jack Crawford and his men are ringing the bell at Jame Gumb's house
           but when Gumb goes to the door, he opens it on Clarice. The
          killer's house isn't in Illinois at all, it's in Ohio...and Clarice is
          in big trouble. 
          
          Then there's what I call a blind telegraph  when we're
          led to believe something will happen, but we have no idea what.
          Illustrated perfectly by Dr. Chilton's pen  we keep getting
          pointed to this pen (pointing is another word used for
          telegraphing). Ultimately Lecter fashions a lockpick out of the pen's
          pocket clip to unleash mayhem in  Memphis. It's much like a setup
          (see below), but ultimately it's a telegraph because we're made
          abundantly aware something will happen involving this pen. 
          
 The Setup
 A setup is an unobtrusive detail which justifies its payoff
           a detail without which the payoff would not make sense. Unlike
          telegraphing, a setup should not be brought to the audience's
          attention...but it should be there, hiding in plain sight, so that
          you'll remember it when the payoff happens. 
          
          If we hadn't seen the killer using night vision goggles earlier, the
          sequence at the end where he stalks Clarice in the dark would be out
          of the blue. Also, when Clarice visits Lecter the second time, he
          notes she's bleeding. She's quizzical, but then she remembers Lecter's
          sense of smell. And we should too, because he gave us a demonstration
          earlier. 
          
          The death's head moth symbolizes several things in the context of the
          script, which is why it makes such a good setup  if a setup is
          obvious, like this one, then it should serve double duty. When
          Clarice, in the house of the man she thinks is Jack Gordon, sees a
          moth lighting nearby..she knows. At that moment, she knows
          exactly where she is, and exactly who she's up against. We know she
          knows, because we've been set up!
          
          Foreshadowing is a setup which symbolically prefigures a later
          development in the story. This helps lend thematic unity to your
          script. Clarice opens the movie running alone in an obstacle course.
          This foreshadows her struggle to come  alone, against great
          obstacles. The key to foreshadowing is to make it so subtle, it's
          almost subliminal. (Don't telegraph it, in other words!)
          
 The Dangling Cause
 A dangling cause is an unresolved issue dangling in the audience's
          mind as other events ensue. Generally coming from a character's mouth,
          it's a statement of intention, a prediction, a warning, a threat, or
          any other such promise that a character will do something. 
          
          Lecter: "I'll help you catch him, Clarice". Clarice:
          "You know who he is, don't you? Tell me who decapitated your
          patient, Doctor." Even Dr. Chilton, when we see he's listening,
          is a dangling cause, because from that moment on we know he's going to
          interfere somehow. The question is...when?
          
          A dangling cause is waiting for the other shoe to fall. Something has
          been promised  a cause  and its effect is delayed.
          Dangling causes are usually large, script-wide, shaping the action (as
          in the above examples). Sometimes, though, they're quite small.
          
          A dialogue hook dangles only long enough to hook us into the
          next scene. Lambs has several. Soon after the above, Lecter
          says, "Our little Billy must already be searching for that next
          special lady." We immediately cut to Catherine, driving along,
          singing along to the radio. A dialogue hook alerts us to anticipate
          something immediately before it happens, and draw a relation.
          
 Dramatic Irony
 Dramatic irony is when the audience knows something the character
          onscreen does not. This always infuses a scene with a whole new level
          of meaning, and is irresistible to audiences, particularly in comedies
           it's the comedic "misunderstanding" which has driven
          many a classic sitcom plot. 
          
          Clarice is in the killer's house. We know it  we've seen him
          before. We know she's in great danger, but she's got no clue. Then the
          moth lets her know. Now, she knows where she is, but
          he doesn't know she knows. So there's another level of dramatic
          irony keeping us on the edge of our seats. 
          
 Dramatic Tension
 The engine of all good scripts. Dramatic tension comes from the
          simple question: Will the characters get what they want? This forms a
          question, which leads to a deliberation, which leads to an answer.
          Three pieces...three acts.
          
          Will Clarice find the killer? This drives
          The Silence Of The Lambs. But there are other dramatic tensions
          at work too: Will Lecter get his view? Will Dr. Chilton break Lecter?
          Will Buffalo Bill get his suit completed? All these questions form the
          dramatic tension of the script. 
          
          Ideally, dramatic tension should also be, in miniature, a part of
          every scene you construct. In every scene, someone wants
          something  will they get it?
          
          A Final Word
 This has only been an introduction to these
          notions  a cheat sheet, if you will. This list was enlarged from
          material in The Sequence Approach, by Paul Gulino, but you can
          find more information about these techniques, and detailed discussions
          and analyses, in any number of places. (Search Google Books, for
          example.) 
          
          But whatever you do, do your best to internalize these techniques and
          let them become a part of your screenwriting. Use them, and use them
          well, to mess with your audience's minds and keep their butts nailed
          to their seats...they'll love you for it!
 
          
          
          
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